Legal

Terms of Service

Draft of 14 October 2026.

1. Who these Terms are between

These Terms are an agreement between [legal entity name], ABN [number] ("adoh.ai", "we", "us") and the business that signs up ("the Business", "you"). The person who signs up confirms they are allowed to bind the Business.

[Reviewer: the trading entity, ABN and registered address are not yet recorded anywhere in the repository. Please confirm the contracting entity.]

adoh.ai is a service for businesses. It is not offered to individuals for personal, domestic or household use.

You accept these Terms when you create an account. People you invite to your Business ("Team Members") use adoh.ai under your account, and you are responsible for what they do in it.

[Reviewer: sign-up and invite pages currently say "By creating an account, you agree to the Terms" with a link — there is no checkbox and the app does not record which version was accepted, or when. Is that enough, or do we need a recorded click-through? See fact sheet, gap G9.]

2. What adoh.ai does

adoh.ai connects to the Business's Instagram, Facebook, WhatsApp and Google Business Profile accounts ("Channels"). An AI Agent reads the private messages, comments and Google reviews those accounts receive, writes replies from information the Business gives it (its "Knowledge Base"), and either sends them or holds them as Drafts for a person to approve. It can also send comment-to-message Automations, capture enquiry details ("Leads") and pass them to the Business's own systems, and, if the Business connects Square, take orders.

We describe the features available on each plan on our pricing page. We improve the service all the time, and we may change or remove features. If we remove something that is a main reason you pay for adoh.ai, we will tell you at least 30 days before, and you may cancel and get a pro-rata refund of anything you prepaid for the period after the change.

3. AI-written replies, and who is responsible for them

This is the part of these Terms that matters most, so it is in plain words.

• Replies go out in your name. A Reply the Agent sends speaks as your Business, to your customers, on your accounts. You are responsible for what is sent from your accounts, as you would be if a staff member had written it.
• You choose how much the Agent does on its own. In Agent settings you choose whether it answers on its own wherever your Knowledge Base backs the answer, answers only the kinds of message you have switched on, or holds every Reply for a person. Some messages always wait for a person whatever you choose: complaints and other sensitive topics, reviews of one to three stars, and any Reply your Knowledge Base does not back.
• The Agent is only as right as your Knowledge Base. It is built to answer only from what you have told it, and to hand over when it does not know. It can still be wrong. Keep your hours, prices, menus and policies up to date, and check what it says.
• AI makes mistakes. We take care to keep the Agent accurate and polite, and we check every Reply before it goes out, but we do not promise that every Reply will be accurate, complete or appropriate. Do not rely on the Agent for anything where a wrong answer could cause harm, such as medical, legal, financial or safety advice, allergen guarantees, or prices you are legally bound to honour.
• Your industry's rules are yours to follow. If your business is regulated (for example health practitioners under AHPRA's advertising rules), you are responsible for making sure your settings and Knowledge Base keep your Replies within those rules.
• The Agent says it is automated. In private Conversations the Agent tells the customer it is an automated assistant, as Meta requires. Do not ask it to pretend otherwise.

[Reviewer: (a) Is allocating responsibility for sent Replies to the Business enforceable against the Australian Consumer Law guarantee that services be rendered with due care and skill, given that the Agent may send without approval by default? (b) The Agent is instructed to say it is automated in its first private message, but with the real models nothing checks that it did (fact sheet gap G10). Do not rely on this sentence until the code enforces it.]

4. Your responsibilities

• Give us accurate details, keep your sign-in secure, and tell us promptly if you think someone has used your account without permission.
• Connect only accounts you own or are authorised to manage, and keep complying with Meta's, WhatsApp's, Google's and Square's own terms for them. Their rules apply to you whether or not you use adoh.ai.
• Have your own privacy policy that tells your customers you use service providers like us to answer their messages and keep their enquiries, and give us its address if you switch on Lead capture. Our Privacy Policy explains how we handle your customers' information on your behalf.
• Only send marketing to customers who have agreed to receive it. Lead details we pass to your systems record whether the customer agreed to be contacted; respect that.
• Only add content to your Knowledge Base that you have the right to use.

5. Acceptable use

You must not use adoh.ai, or let anyone else use it, to:

• send spam, or any commercial message that breaches the Spam Act 2003;
• mislead or deceive anyone, including by posting or soliciting fake reviews, offering incentives for reviews, or replying to reviews in a way that breaches the Australian Consumer Law or Google's policies;
• harass, threaten, or discriminate against anyone, or send unlawful, defamatory or obscene material;
• collect personal information you are not allowed to collect, or use it for something your customers were not told about;
• break the rules of Instagram, Facebook, WhatsApp, Google or Square, including their messaging windows and automation rules;
• interfere with the service, probe it for weaknesses, get around its limits, or access another Business's data;
• copy, resell or build a competing product from adoh.ai, or use it to train another AI model.

If you break these rules, or a platform tells us your use breaches its rules, we may pause the Agent, disconnect a Channel or suspend your account. Unless the risk is urgent, we will tell you first and give you a chance to fix it.

6. Other people's platforms

adoh.ai works through Instagram, Facebook, WhatsApp, Google and Square. Those are their products, not ours. They can change their rules, limit what we can do, or switch off access, and when they do, parts of adoh.ai may stop working. We are not responsible for their services, and we cannot promise that any platform will keep allowing what adoh.ai does today. Instagram, Facebook and WhatsApp are trademarks of Meta Platforms, Inc.; Google and Google Reviews of Google LLC; Square of Block, Inc. We use their names to say what we connect to, and we are not affiliated with or endorsed by any of them.

7. Plans, prices and billing

• Priced per Location. Each plan is charged per Location, per month, in Australian dollars. The price for your plan is the one shown when you subscribe.
• Founding price. If you join as a founding customer, you pay A$49 per Location per month for the Pro plan, fixed for 12 months from the day your subscription starts. After those 12 months, the price becomes the Pro price then in effect, and we will tell you at least 30 days before it changes.
• GST. [Prices are shown excluding GST, and GST is added to your invoice. / Prices include GST.]
• How you pay. We charge the card or payment method you give us through our payment processor, Stripe, monthly in advance. We do not see or store your full card number.
• AI Reply allowance. Each plan includes a monthly allowance of AI Replies per Location, pooled across your Locations. The Agent does not stop when you reach it: we tell you at 80% and 100%. [Reviewer/founder: decide what happens beyond 100% on Pro before a paying customer signs (product open question 8), and whether the allowance is published.]
• Price changes. We may change our prices. We will tell you at least 30 days before a change applies to you, and you can cancel before it does.

[Reviewer: GST presentation is undecided (the pricing page says "excluding GST", product memory says "including"); the accountant's answer goes in the bracket above. The 14-day free trial described on the home page is not part of the pilot offer; confirm whether these Terms should describe a trial.]

8. Automatic renewal

Your subscription renews automatically every month, and we charge you for the next month on the renewal date, until you cancel. We show the next renewal date and amount on the Billing screen in adoh.ai, and on every invoice we email you.

[Reviewer: please confirm what pre-renewal notice, if any, is advisable for monthly auto-renewing B2B subscriptions in Australia, including any unfair contract terms (small business) concerns.]

9. If a payment fails

If a payment fails, we tell you, and our payment processor tries again over the following two weeks. For 14 days after the first failed payment, everything keeps working. After that, if it is still unpaid, your access ends: the Agent and Automations stop replying, but you can still sign in, read and reply to your customers yourself, and pay to switch them back on. The deletion timeline in section 11 starts from the day access ends.

10. Cancelling

• You can cancel at any time, from the Billing screen in adoh.ai (the Owner can do this), or by emailing hello@adoh.ai from the Owner's address. There is no cancellation fee.
• You can change your mind until the end of the month you have paid for, and nothing changes.
• Adding or removing a Location is done by emailing hello@adoh.ai; the change applies from your next month.
• Cancellation takes effect at the end of the month you have paid for. Until then the service keeps working. We do not refund part-months, except where these Terms or the law say we must.
• Founding price. The founding price is a 12-month price, not a 12-month commitment: you can cancel it like any other plan. If you cancel, you lose the founding price.
• We can end the agreement with 30 days' notice for any reason, and immediately if you seriously or repeatedly break these Terms. If we end it without you having broken them, we refund anything you prepaid for the period after it ends.

[Reviewer: billing is designed but not built (fact sheet §8). The design cancels in the app, at the end of the paid period, with no refunds for part-months; the number of Locations billed is set when the Business subscribes, and changing it is done with us by email. Confirm "no part-month refunds" is acceptable alongside the consumer guarantees in section 14.]

11. What happens to your data when you leave

• 30 days after your access ends — because you cancelled, your subscription lapsed, or we ended the agreement — we delete your Business's data: its Threads, messages, Contacts, Leads, Drafts, Knowledge Base, settings and Channel connections. Until then you can sign back in, resubscribe and pick up where you left off, or ask us for a copy of your data.
• Disconnecting a Channel stops new messages arriving from it. We delete that Channel's Threads 30 days after you disconnect it.
• What we keep. We keep invoices and billing records for as long as tax law requires, and our database backups keep deleted data for up to [35] days before they expire. We do not restore deleted data from backups except to recover from a failure, and if we do, we delete it again.
• Your Link Page, if you have one, shows only a basic version for 90 days after your access ends, then a "This page has moved" notice.

[Reviewer: the code does not yet delete a Business 30 days after its access ends, nor a Channel's Threads 30 days after disconnecting, and there is no data export. These promises must not take effect until the code does them: fact sheet, gaps G1–G3 and G11 (uploaded Knowledge Base files). Accountant to confirm keeping Stripe invoices after deletion meets the five-year record-keeping rule. Backup retention period to be confirmed for the production account.]

12. Your data and ours

• Your content is yours. Your customers' messages, your Knowledge Base and everything else your Business puts into adoh.ai remain yours. You give us permission to store, process and send it only as needed to run adoh.ai for you, as our Privacy Policy describes.
• We act on your behalf for your customers' information. We handle your customers' personal information to provide adoh.ai to you, and not for our own purposes, except as our Privacy Policy describes (for example, keeping the service secure).
• We do not train AI models on your data, and we do not use one Business's messages to answer another Business's customers.
• Checking the Agent's quality. We may use de-identified records of how your team approved, edited or rejected Drafts, and de-identified customer enquiries, to measure and improve how accurately the Agent answers. We remove names, phone numbers, email addresses and other identifiers first, and never share them or use them to train third-party AI models. The Owner can opt out at any time by emailing hello@adoh.ai.
• Feedback. If you suggest an improvement, we may use the idea without owing you anything.
• adoh.ai itself is ours. The software, design and everything we build stays ours. We give you a right to use it while you subscribe.

[Reviewer: (a) Australia has no statutory controller/processor split. Should these Terms include a data processing schedule (purpose limitation, sub-processors, breach notice, deletion), which pilots in health may ask for? (b) The founder decided (2026-10-14) to allow de-identified quality evaluation with an opt-out (the "Checking the Agent's quality" clause). Confirm it is a permitted secondary use under APP 6.2(a) and that an opt-out, rather than opt-in, is acceptable, especially for health clinics.]

13. Availability and support

We work to keep adoh.ai running all the time, but we do not promise it will be uninterrupted or free of errors. Planned maintenance, problems at our providers, and platform outages can all stop it for a while. Support is by email at hello@adoh.ai, on business days, Australian Eastern time.

14. The Australian Consumer Law

Nothing in these Terms excludes, restricts or changes any right or remedy you have under the Australian Consumer Law, or any other law, that cannot lawfully be excluded. Where the law allows us to limit our liability for failing to meet a consumer guarantee, our liability is limited, at our choice, to supplying the services again or paying the cost of having them supplied again.

[Reviewer: services under A$100,000 are "consumer" services for ACL purposes even when bought by a business. Please confirm the s 64A limitation is available here (not ordinarily for personal, domestic or household use) and that the wording is right.]

15. Limits on our liability

Subject to section 14:

• we are not liable for lost profits, lost revenue, lost customers, or loss of reputation, or for indirect or consequential loss;
• we are not liable for anything a platform (Meta, WhatsApp, Google or Square) does or fails to do, or for a Reply you or your Team Members approved, edited or sent;
• our total liability to you in any 12 months is limited to the fees you paid us in those 12 months.

These limits do not apply to liability that cannot be limited by law, or to loss caused by our fraud, wilful misconduct, or breach of our privacy and security obligations to you. [Reviewer: confirm the privacy carve-out is commercially intended; it is offered because the Business bears the regulatory risk of our handling of its customers' data.]

You are responsible for, and will make good any loss we suffer from, a claim by a third party arising from content you put into adoh.ai, or from your breach of section 5 or of a platform's terms. [Reviewer: is an indemnity appropriate for small-business customers under the unfair contract terms regime, or should this be narrowed?]

16. Changes to these Terms

We may update these Terms. If a change matters, we will email the Owner at least 30 days before it applies. If you do not agree with it, you can cancel before it takes effect and we will refund anything prepaid for the period after.

17. General

• These Terms are governed by the law of [the Australian Capital Territory], and the courts there have jurisdiction. [Reviewer: confirm the state or territory.]
• Neither of us is responsible for a delay caused by something outside our reasonable control.
• If part of these Terms is unenforceable, the rest still applies.
• You may not transfer this agreement without our agreement. We may transfer it to a business that takes over adoh.ai, and we will tell you if we do.
• We send notices to the Owner's email address, and you can send them to hello@adoh.ai.

Contact

Questions about these Terms go to hello@adoh.ai.

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